SHIFT
It’s not that things aren’t working.
It’s that they’re not working how you want them to.
An 8 week 1:1 reset to help you fall back in love with your business, refocus your energy, and make growth feel good again.
Some days, it all clicks.
Other days, it feels like pushing boulders uphill.
Your energy drives everything and lately, it’s been up and down.
You’re running a real business. You’re doing the work.
But clarity? Focus? Momentum that actually lasts?
Feels just out of reach.
You want more than just “ticking things off.”
You want to feel fired up by what you’re building.
You want it to flow and to finally feel like it fits.
SHIFT is a focused 6–8 week 1:1 reset
for service-based founders who want to reconnect with what lights them up,
refocus their time and energy and build a business that actually supports the life they want to live.
You’re not stuck. But you are spinning.
One minute you're riding the high; inspired, focused, moving forward.
The next? You’re elbow-deep in delivery, distracted by ten new ideas,
or second-guessing whether any of it’s actually working.
It’s not that you’re not capable.
It’s that your business has become a little… messy.
Messy offers. Messy to-do lists. Messy priorities.
No wonder it’s hard to feel excited, or even clear on where to start.
SHIFT is where we clean that up without blowing it all up.
What actually is SHIFT?
An 8 week 1:1 experience to:
✅ untangle what’s working (and what’s not)
✅ reconnect with your most energising, scalable work
✅ and reset how your business runs, so you can run it without it running you
This isn’t just another strategy call that ends with 15 new things to do.
This is the one where we actually make your to-do list shorter.
This is a designed process that combines:
💡 short, perspective-shifting audio sessions (you can listen on a walk or in the gym)
💡 practical reflection prompts that help you pinpoint what’s creating drag
weekly coaching sessions to make real decisions — and feel really good about them
💡 bonus Slack office hours to get quick support when you’re mid-pivot or questioning a choice
You’ll walk away with:
-> more clarity
-> more capacity
-> more excitement
-> and a business that feels like yours again.
Who SHIFT is for
→ You’ve got a real business but lately, it’s felt heavy, hard to steer, or a bit off
→ You’ve built multiple offers, some brilliant, some… who even remembers what that one was for?
→ You’re working so hard, but the results don’t feel like they match the effort
→ You’re constantly pulled between delivery, visibility, and ideas that never fully land
→ You want to feel excited and energised again, not just productive
And maybe most of all:
→ You’re ready to stop overthinking and start leading your business like the CEO you are
SHIFT is not for you if:
✖️ You’re still at the idea stage
✖️ You want plug-and-play strategies or a done-for-you model
✖️ You’re not ready to reflect or make changes
The Four Shifts
You’ll move through four strategic shifts, designed to reset your business from the inside out.
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What does your life, energy, and capacity actually require and what needs to shift to support that?
This is where we zoom out. You’ll get clear on what your version of success looks like right now (not the one Instagram sold you), and start aligning your business to match the life you want to live. -
Where is your business out of sync with how you work best and who you actually want to serve?
We’ll pinpoint the friction, the energy leaks, and the "ugh, not this again" moments, so your business feels aligned, energising, and uniquely yours. -
What’s truly worth your time and what’s just noise?
This is where we choose. You’ll stop reacting, start leading, and re-centre your business around your most impactful work, with clarity on what to double down on and what to let go. -
How do you make that one core focus work sustainably, profitably, and without burning out?
We redesign the way your business runs so it supports your goals, protects your energy, and gives you room to breathe, grow, and actually enjoy what you’re building.
Why This Works
This isn’t about working harder.
This isn’t about getting more done.
This is about making sure the work you do is actually the right work.
It’s about giving yourself space to step back so you can step back in with more energy, clarity, and purpose.
SHIFT isn’t a bandaid. It’s the recalibration that changes everything.
The Investment
£1,500 for the full SHIFT experience
✔️ 4 strategic audio sessions
✔️ 4 x 1:1 coaching calls
✔️ Reflection prompts + worksheets
✔️ 2 Slack office hour support sessions
✔️ Full access to the materials forever. Come back anytime you need a shift.
Want a payment plan?
Drop me a message (flexible options available).
Why SHIFT?
Because working harder isn’t the solution.
Because you didn’t start this business to feel this overwhelmed.
Because scaling shouldn’t come at the cost of sanity.
This isn’t a surface-level tidy-up.
This is about helping you think like the CEO your business needs — and giving you the map to get there.
You’ll leave SHIFT knowing:
🧠 What to stop doing
🧠 What to double down on
🧠 What to delegate or ditch
🧠 And what will actually move the needle
⚠️ Warning: SHIFT isn’t for business owners who want to stay stuck in survival mode, drowning in day-to-day tasks. It’s for those ready to step up, remove bottlenecks, and build a business that runs without their constant oversight.
If you’re tired of micromanaging, constantly being the one with all the answers, and feeling like growth is always harder than it should be - this is for you. SHIFT is about reclaiming your time, making CEO-level moves, and setting up your business to run smoothly (even when you’re offline). Because real freedom isn’t about working harder- it’s about building a business that works for you.
Hi, I'm Georgia Fitzgerald
I don’t just help you build better systems. I help you build a business that actually works for your life.
With a background in coaching, ops, and scale strategy, I know how to spot bottlenecks fast, design more efficient business models, and create the kinds of shifts that give women founders their time, energy, and profit back.
This isn’t about making your business look like mine.
It’s about building the most powerful, profitable version of yours.
Ready to SHIFT?
Book a free breakthrough call - this isn’t a sales call. It’s a real conversation about what’s not working, what you want to shift, and whether SHIFT is the right container to help make that happen.